You can view high-level performance metrics for your Campaigns in the Campaigns dashboard. These include:
-
Total number of recipients
-
Open rate (percentage)
-
Click rate (percentage)
-
Connect rate (percentage)
-
Number of meetings booked (if you include your Meeting Scheduler link)
You can also view Campaign performance at the user and team level by using the:
-
Campaigns by User Report
-
Campaigns by Campaign Report
To dive deeper into a specific Campaign:
-
Click on the Campaign from the dashboard.
-
You’ll see performance metrics broken down by each individual touch.
-
Click on a touch to expand and view its content and stats.
To measure the success of a Shared Campaign across your Team:
-
Toggle the "My Stats" button to "Campaign Stats."
-
This view will show the open, click, and connect percentages for your entire team on each shared Campaign.
For more information: